The UK’s premier shooting sports exhibition
THE NATIONAL SHOOTING SHOW
Meet leading brands, discover the latest equipment and connect with Britain’s sporting shooting community at ExCeL London.

WHEN
22–23 MAY 2027
WHERE
EXCEL LONDON
WHAT
A PREMIUM TWO-DAY EXHIBITION
The National Shooting Show is the UK’s leading consumer exhibition for the sporting shooting community, bringing together leading manufacturers, distributors, retailers, clubs and enthusiasts under one roof. Whether you’re looking to discover the latest products, meet industry experts or explore the future of sporting shooting, the National Shooting Show offers an unrivalled experience.
250+
Exhibitors
20,000+
Visitors
100+
Leading Brands
2
Days
WHY EXHIBIT?
Launch products, strengthen dealer relationships, generate sales and meet Britain’s most engaged sporting shooting audience.
WHY VISIT?
Compare equipment, meet experts, learn from leading voices and experience every aspect of modern sporting shooting.